Challenging gender norms in poultry management

They say necessity is the mother of invention. Necessity is what drove Rahma Joseph to start a chicken business. The mother of four from Iringa in Tanzania, was faced with challenges on how to provide for her family and saw an opportunity in poultry business.

“We started with fourteen chickens that were given to us as a group by Care International. We took turns to take care of the chickens and with time, the flock grew to 100,” says Rahma

After a while, some of the group members dropped out of the programme due to various reasons, but Rahma and the few who were left divided the flock that was left and each went their separate ways to take care of their chickens.  She has since grown her flock to around 200 chickens. She makes decisions around their health e.g., vaccinations and also when to sell them.

It is documented that livestock, and especially small stock is an important entry point for promoting women empowerment in rural areas to enable them to break out of the cycle of poverty. Poultry represents an accessible, and low-investment livestock that may help to secure high-quality food and income, especially for rural women-headed households.  It is therefore not uncommon that the first livestock investment that women like Rahma would go for is poultry.

However, it is also documented that as poultry production intensifies in the small-scale segments, and income increases, the level of women’s involvement in poultry management and decision-making declines. The woman’s role is relegated to labour related activities instead. And yet study after study shows that when women have cash, they will spend it on things that improve the quality of life for their family. That means more money for buying food to improve nutrition, schooling for children, visiting a doctor, or even building a toilet. Empowering women to become active decision makers along the value chain is an integral part of getting them out of cyclical poverty.

Nearby in Chanya village, thirty-six-year-old Helena Kindole proudly shows off her new chicken house. She built the house through profits earned from her small poultry business. She is what is known as a mother-unit, meaning she buys day-old chicks from the hatchery and sells them off at a young age, from six months old to other farmers. She has been able to grow her business and can make decisions such as using the profits to build the chicken house.

Women in rural areas are beginning to think more boldly about opportunities available to them, that can improve their livelihoods, status and influence in their homes, communities, and economies. And poultry production is one such avenue.

In April 2021 GALVmed and animal health company Ceva Santé Animale launched PREVENT (PRomoting and Enabling Vaccination Efficiently, Now and Tomorrow), an initiative that will work with medium-size hatcheries in target countries to annually distribute more than 50 million vaccinated day-old-chicks to small-scale poultry producers. PREVENT seeks to be gender intentional,  primarily through Field Technician intervention. PREVENT plans to diminish and reverse the decline of women’s involvement in poultry management activities.

For women like Rahma and Helena, this will be an opportunity to expand their businesses and continue having even greater ability to make decisions on their businesses.

“I would like to build a larger poultry house in order to increase my poultry production and sell more poultry and increase my profit.” concludes Helena.

 Written by Beatrice Ouma, GALVmed Senior Communications Manager